CM-2022-069 - 3/25/2022LETTER OF AGREEMENT
The purpose of this Letter of Agreement (the "Agreement") is to set forth the terms and
conditions of the arrangement between ROUND ROCK POLICE DEPARTMENT (hereinafter
"SPONSOR") and the ROUND ROCK BASEBALL CLUB LP dba ROUND ROCK EXPRESS
(hereinafter "EXPRESS").
In exchange for the below stated compensation, during the lifetime of this Agreement, the
EXPRESS shall provide ROUND ROCK POLICE DEPARTMENT the following considerations:
SPONSORSHIP ELEMENTS
LED outfield Sign (full season)
The EXPRESS will provide SPONSOR with one (1) advertising location on the Dell Diamond Outfield Wall,
at all Round Rock Express home games. The LED signage boards will be located on both the left -center
and right -center field walls with each advertising location measuring approximately 6' h x 100' w,
SPONSOR will have 15-20 exposures per game, appearing on both walls for approximately thirty (30)
seconds. SPONSOR has the option of changing artwork with 48-hour notice.
Ticket Bank
The EXPRESS will provide SPONSOR with tickets to Round Rock Express baseball games on an as -needed
basis. SPONSOR may contact EXPRESS via email for digital tickets to chris@rrexpress.com
PAYMENT TERMS --
Total Sponsorship Cost is Ten thousand dollars ($20,000.00 U.S.) per year due and payable not later
than:
2022 Payment Schedule:
Payment due on April 1- $10,000
Payments will be invoiced by the EXPRESS and shall be paid to:
ROUND ROCK EXPRESS BASEBALL CLUB
Attn: Accounts Receivable
3400 East Palm Valley Blvd.
Round Rock, Texas 78665
If the EXPRESS does not receive any payment from SPONSOR on or before applicable payment due date,
EXPRESS may elect to charge SPONSOR a late fee of 1.5`Yo per month of the payment then due owing it
until it is paid in full. It is agreed by SPONSOR that any such election of remedies by EXPRESS does not
C*f-2o,
ROUT ROCK EXPRESS.
waive any other remedies for breach of contract available to EXPRESS. SPONSOR agrees to pay any cost
that the EXPRESS incurs because of failure of payment, including attorney's fees.
if the EXPRESS fails to make available the services to be provided to SPONSOR in this Agreement,
SPONSOR shall be entitled to a refund of advertising costs on a pro rata basis. Such fraction shall be
multiplied by the payment required to be made by SPONSOR herein and the sum resulting therefore shall
be the sole remedy available to SPONSOR.
TERMS AND CONDITIONS
The term of this Agreement will commence upon the proper execution of this signed letter of
Agreement and shall conclude on September 30, 2022. The term will include the EXPRESS' 2022 baseball
season.
If this Agreement is in full force and effect and SPONSOR is not otherwise in default of its obligations
under this Agreement, upon SPONSOR's receipt of a renewal agreement, EXPRESS shall negotiate such
agreement exclusively with SPONSOR for a period of thirty (30) days (the "Exclusivity Period"). If the
parties have not executed a final, definitive agreement with respect thereto by the end of the Exclusivity
Period, EXPRESS may sell the sponsor benefits itemized herein to another party.
Additional items or elements not outlined or described in this Agreement will be reviewed and approved
by representative of SPONSOR and the EXPRESS and shall come as an addendum of this Agreement or
under the terms of a separate agreement.
It is mutually understood that no agreement or promise has been made in reference to this Agreement
that is not stated herein or attached hereto and that there is no verbal understanding of any kind that
can in any way affect the terms of this contract. In consideration of the acceptance of this advertising
order, recognizing advance expenditures, and because of the necessity of reserving space for the
entirety of the baseball season, it is hereby understood that no part of this contract can be
countermanded or cancelled.
In the event the Coronavirus (COVID-19) pandemic causes the cancellation of part of a season, the
sponsorship fee for such season shall be prorated. In the event that the COVID-19 pandemic causes the
cancellation of an entire season, the term of this Agreement shall be automatically extended for one
additional season. Any such extension shall be implemented in a manner consistent with the terms
described herein, including without limitation the fee escalator provisions thereof, if applicable, and any
such extension or proration shall be effective without the need for any amendment to this Agreement
or other attachment hereto.
Should EXPRESS operations or capacity to conduct business be limited via national, state or local
authorities due to the COVID-19 pandemic, EXPRESS will work with SPONSOR to reasonably reassess
this Agreement with as much advanced notice as possible.
With the authority to approve such matters, we, the below signed, agree to the terms and conditions set
forth in the preceding Agreement by and between aforementioned parties.
ROUND ROCK EXPRESS
FOR SPONSOR NAME: FOR EXPRESS:
NAME Allen Banks
Police Chief
Round Rock Police Department
2701 N. Mays Street
Round Rock, TX 78681
(512) 218=5500
abanks71rgun0rocktexas.eou
Chris Almendarez
President
ROUND ROCK EXPRESS BASEBALL EXPRESS
3400 E. Palm Valley Blvd.
Round Rock, TX 78665
(512) 238-2214)
chris rrexpress.co.m
0
Date: 3f Z �I Z Z' Date: 03/07/2022
ROUND ROCK EXPRESS
City of Round Rock
ROUND ROCK
TEYAS Agenda Item Summary
Agenda Number:
Title: Consider executing a Letter of Agreement with Round Rock Express Baseball Club
dba Round Rock Express to provide sponsorship for advertising at Dell Diamond.
Type: City Manager Item
Governing Body: City Manager Approval
Agenda Date: 3/25/2022
Dept Director: Allen J Banks, Chief of Police
Cost: $10,000.00
Indexes: General Fund
Attachments: CONTRACT APPROVAL FORM FOR CITY MANAGER ACTION[1420], Memo Letter
of Agreement Sponsorhip Advertising at Dell Diamond, Round Rock Express
Baseball Club[1421]
Department: Police Department
Text of Legislative File CM-2022-069
This agreement with Round Rock Baseball Club LP, dba Round Rock Express provides the Department with
advertising via an LED signage board in the stadium's outfield. This agreement provides for 15 to 20
advertising exposures per game during the baseball season through Sept. 30. In addition, the Express will
provide the Department with tickets to baseball games on an as -needed basis.
The Department engaged in a similar contract several years ago as a recruiting tool, and we seek approval
for similar purposes of this agreement
in the event of a resurgence of COVID protocols, the Express will prorate the cost based on the number of
games lost.
Cost: 10,000
Source of Funds: General Fund
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