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R-03-07-24-11A1 - 7/24/2003Austin American - Statesman P.O. Box 670, Austin Texas 78767 (512) 445 -3742 Retail Advertising Contract RETAIL INTERNET DIRECTORY OZONE HOME FURNISHINGS STANDING CARD AUSTIN STYLE/HOME/FITNESS PREPRINT COLOR _ SHOWWORLD WEEKLY BUSINESS REVIEW This agreement is made on the' day of 20/(P), between the Austin American- Statesman (herein after called "the Company "),and - (li e Crtr o} (touna1 2uck- (herein after called the Advertiser"), ldcated at 2 = Mai,. 120...4 7 0 ((•4. WHEREAS the company Is the publisher of the Austin American- Statesman and the advertiser wishes to purchase advertising space in said Newspaper.The Company and the Advertiser agree as follows: 1. The Advertiser shall purchase Austin American - Statesman's advertising services by placing orders for a minimum of 1 D(7Q " ZB N E on the Company's rate schedule and in accordance with Terms and Conditions, which are incorporated herein by reference and made a part of this agreement, subject to the rate revision provision of paragraph (4) below. 2. The term of this agreement shall be one year from the date hereof unless otherwise noted above. 3. SHORT RATES /REBATES: If atter one year or contract period, the Advertiser shall have published fewer ads or smaller ads than agreed upon in contract, to the extent that a different rate would be applicable according to the Austin American - Statesman's current rate card, the Advertiser's rate for all space used during the year shall be increased to the appropriate rate indicated on the current rate schedule. Should Advertiser have published more ads or larger ads than agreed upon, to the extent that a different rate would be applicable, a rebate (in the form of a credit toward advertising to be used within the following 60 days) will be allowed for up to one rate bracket above contracted levels. 4. The Company may revise its advertising service rate schedule at any time upon 30 days written notice to the Advertiser, who may without penalty, cancel this agreement by giving 30 days prior written notice to the Company. 5. CANCELLATION CHARGES: In the event that the Advertiser cancels a previously scheduled ad after the Company's published deadlines, the Advertiser will be billed a cancellation charge of 25% of the cost of the canceled ad. 6. The Company may, in its sole discretion, edit, classify, or reject any advertising copy submitted by the Advertiser. 7.The Advertiser shall make payment within 30 days of the Statement date. In the event that the account becomes past due, the Company may reject advertising copy and /or immediately cancel your contract and the Advertiser agrees to indemnify Company for all expenses incurred in connection with the collection of amounts payable including court costs and attorney's fees. If this agreement is canceled due to Advertiser's failure to make timely payment, Company may rebill the Advertiser for the outstanding balance due at the open or earned contract rate, whichever is applicable. 8. This agreement cannot be invalidated for typographical errors, incorrect insertion or omission in Advertising published. The Company agrees to run corrective advertisement for that portion of the first insertion which may have been rendered valueless by such typographical error, wrong insertion or omission. Advertiser shall notify the Company of such errors in time for correction before the second insertion. The Company shall not be liable to Advertiser for any loss that results from the incorrect publication of it's advertisement. 9. The Advertiser agrees to hold harmless and indemnify the Company from all damages, cost, and expenses, of any nature whatsoever, for which the Company may become liable by reason of its publication of the Advertiser's advertising. 10. All advertising copy which represents the creative effort of the Company and /or the utilization of creativity, illustrations, labor composition, or material furnished furnished by it, is and remains the property of the Company, including all rights of copyright therein. Advertiser understands and agrees that it cannot authorize photographic or other reproductions, in whole or part, of any such advertising copy for use in any other medium without the express written consent of the Company. 11. In the event that any federal, state, or local taxes are imposed on the printing of advertising material, the creation of advertising material or on the sale of advertising space such taxes shall be assumed and paid by the Advertiser. 12. This agreement may not be assigned or transferred by the Advertiser. 13. If the ad is not published or is published with an error, the Company's liability to Advertiser shall be limited to the return of the payment made for publishing the ad. In no event shall the company be liable for any lost profits or conseque . • - ages. See Terms and Conditions. 14. Rates included in this rate card or in advertising agreements do not include any network -s commis ion, transaction or other such fees, and shall not be the responsibility of the Publisher unless approved by Pub Accepted by: R- G'TMLk 0Vt -TISINr. FAA, J8 ttt Austin American- Statesman Date: '- I G' t7 3 CONTRACT START DATE B• 1• 03 CONTRACT END DATE 7. 41 ' DL( Title _XL ent. EXPERIENCE AUSTIN EXPERIENCE AUSTIN EXTRA OTHER NEW 1 RENEWAL /rl r / y©/ . :Title Advertiser O Account Number: 9 o b 25482 2 , vised 03/ tt 1� 54I64 S 541719,541472 54 1 (Act, 541 WA, (, 541 bib, 5S(,o 30 Austin American - Statesman Williamson County Bureau July 7, 2003 Will Hampton The City of Round Rock 221 East Main Round Rock, TX 78664 Here is the contract renewal for advertising with the Austin American- Statesman. The current Rate Card is attached, In addition to advertising published for the City of Round Rock, other departments including but not limited to Parks and Recreation, Planning, Public Works, and Purchasing, are entitled to utilize this rate level for their retail display advertising. Legal notices, when published in the form of display advertising in ROP pages of the newspaper will be charged at the rates corresponding to `Legal Rates' on the Rate Card and are not accumulative to fulfill contracted lineage. This Zone contract enables the City to purchase full -run ROP display advertising, when needed, at a discounted rate as noted in the Rate Card. Classified advertising is not addressed in this agreement. If you have any questions, please contact me at your earliest convenience Thank you for your continued confidence in the American- Statesman for the delivery of your advertising messages. Sincerely, c David Tavin Round Rock • 203 East Main, Round Rock, Texas, 78664 • 512 - 246 -7400 RESOLUTION NO. R- 03- 07- 24 -11A1 WHEREAS, the City of Round Rock has a need for services for advertising and publication of public notices, and WHEREAS, the Austin American - Statesman has submitted a Retail Advertising Contract to provide said services, and WHEREAS, the City Council wishes to enter into said Retail Advertising Contract with the Austin American - Statesman, Now Therefore BE IT RESOLVED BY THE COUNCIL OF THE CITY OF ROUND ROCK, TEXAS, That the Mayor is hereby authorized and directed to execute on behalf of the City a Retail Advertising Contract with the Austin American - Statesman for advertising and publication of public notices, a copy of same being attached hereto as Exhibit "A" and incorporated herein for all purposes. The City Council hereby finds and declares that written notice of the date, hour, place and subject of the meeting at which this Resolution was adopted was posted and that such meeting was open to the public as required by law at all times during which this Resolution and the subject matter hereof were discussed, considered and formally acted upon, all as required by the Open Meetings Act, Chapter 551, Texas Government Code, as amended. RESOLVED this 24th day of July, 2003. CHRISTINE R. MARTINEZ, City Sec -tart' ®PPDeaktop \::ODMA /NORLDOX /O: /WDDX /RRBOLUTI /R30724A1.WPD /sc %AO LL, Mayor City of Round Rock, Texas JUL -10 -2093 09 41 RETAIL .ZO STANDING CARD PREPRINT _ SHOWWORLD Accepted by: Austin American-Statesman Dare, CITY OF ROUND ROCK Austin American - Statesman P.O. 6ox 670, Austin Texas 78767 (512) 445 -3742 Retail Advertising Contract _INTERNET DIRECTORY _HOME FURNISHINGS AUSTIN STYLE/HOME/FITNESS _COLOR WEEKLY BUSINESS REVIEW CONTRA ! CT START DATE 8- (.03 CONTRACT END DATE 31. °44 This agreement 1s made ri on the day of 2l / 23. � between the Austin n (heroin after called "the Company'7. and _ '1 •v a Cr Rovwd l i .. (hera alter call "the Adv ertiser 1 fed at ') t M.t•w Rt,.. wd r WHEREAS the company is the publisher of the Austin American-Statesman and the advertiser wishes to purchase advertising space In said Newspaper. The Company and the Advertiser agree as tames: 1. The Advertiser shall purchase Austin AmericanStatesmant advertising services by placing orders for nineteen of In(x) rr zB M3 on the Company's rate schedule and in accordance with Terms and Conditions, which are incorporated herein by reference and made a parr of this agreement, subject to the rate revision provision of paragraph (4) below. s 2_ The term of this agreement shall be one year from the date hereof unless otherwise noted above. 3. SHORT RATESlREf3ATES: If after one year or cordract period, the Advertiser shall have published fewer ads or smaller ads than agreed upon in contract, to the extent that a dfferent rate would be applicable according to the Austin f the cemen t rata schedule. card, the Advertiser's rate for all space used during the year shag be increased to the appraprlet rate on Advertiser have published more ads or larger ads than agreed upon, to the extent fiat a different rate would be applicable, a rebate (n the form of a credit toward advertising to be used within the blowing 60 days) will be allowed without e d le y 4. The Company may revise its advertising service rate schedule at any time Won Sys written notice to the Advertiser, who penalty, cancel this agreement by giving 30 days prior written notice to the Company. 5. CANCELLATION CHARGES: In the event that the Advertiser cancels a previously s chedded ad alter the Company's published deadlines. the Advertiser will be bled a cancelatien charge of 25% of the cost of the canceled ad. 6_The Company may, in tls sole dscretion, edit, classify. or rejed any advertising copy submitted by the Adveriser. 7.The Advertiser shall make payment within 90 days of the Statement date. In the event that the account becomes past due, the Company may reject advertising copy and/or immediately cancel your contract and the Advertiser agrees to indemnify Company tor al expenses incurred in connection with the rwllection of amounts payable Indudng court costs and attomey's fees. If this agreement Is canceled due to Advertiser's failure to make timely payment. Company may rebel the Advertiser for the outstanding balance due at the open or earned contract rate. whichever is applicable. hushed The Company agrees &This agreement cannot be intimidated lor typographical errors, incorrect insertion or omission 10 Advertising pu to run corrective advertisement for that portion of the first insertion which may have been rendered valueless by such typographical error, wrong Insertion or omission. Advertiser shall notify the Company of such errors in time for correction before the second insertion. The Company shall not be liable to Advertiser for any loss that results from the Incorrect publication of It's advertisement. ITN Advertiser agrees to hold harmless and indemnify the Company from all damages, cast, and expenses, of any nature whatsoever, for which the Company may become liable by reason of its publication of the Advertiser's advertising. 10. AI advertising copy which represents the creative effort of the Company and/or the utilization of creativity, illustrations, labor composition, or material furnished furnished by it, is and remains the property of the Company, enduing all rights of copyright therein. Advertiser understands and agrees that It cannot authcuize photographic or other reproductions. in whole or part, of any such advertising copy for use in any other medium without the express vr consent of the Company. 11. In the event that any federal, state. or local taxes are imposed on the printing of advertising material, the creation of advertising material or on the sale of advertising space, such taxes shall be assumed and paid by the Advertiser. 12. This agreement may not be assigned or transferred by the Advertiser. 13. If the ad is not published or is published with an error. the Company's lability to Advertiser shall be fielded to the return of the payment made for publishing the ad. In no event shat the company be liable for any lost profits Of consequential damages. See Terms and Conditions. 14. Rates included in this rate card or in advertising agreements do not include any nehvork sales commission, transaction or other such fees, and shall not be the responsibility of the Publisher unless approved by Publisher in writing. Title EXHIBIT nAn Agreed by: 5122187097 P.06/11 _XL ent. EXPERIENCE AUSTIN EXPERIENCE AUSTIN EXTRA _OTHER ,NEW ✓_RENEWAL Adverb:int cM Axount Number- 514 (6 $ 0 254 62 51/4jak 5 LI 1 4'16, 541 54167; revised 541641, 54I Wei, 5 41654., 5860 ®o tiRJ` Zone p ' Effe LiveOcto- Ilia) son'CountOffice E. Mani St Suite 102 ound Oock TX 78664 11Z 246-0444 Songressl T 787044 (512445 -3742 T<t WILLIAMSON COUNTY ZONE RATE CARD target your customers where they live-.. with advertising in the Austin American - Statesman Williamson County Zoned editions! Williamson County Advertising Rates Contract West East Thursday Sunday` Level Zone Zone "This Week" Combination Open 16.50 14.75 25.00 37.50 15 12.75 11.25 21.50 28.25 200 11.75 10.25 20.00 26.25 400 11.00 9.50 18.50 2425 600 10.25 0.75 1700 22.25 1000 9.50 8.00 15.50 20.50 Legal Rates 8.75 800 13.75 25.00 `Zoning on Sunday is available in the life 6 Arts Section only. Ads run in both the East and West Zones. Sunday rates apply on certain holidays. See Copy Regulations/Holiday Rates for specific holidays. East and West separate Zones available Wednesday and Friday only. Zone Color Rates 1 Color 2 Color 3 Color Williamson County Offices (512) 246 -0444 (Round Rock) (512) 341 -7965 (Round Rock fax) 203 East Main Street Suite 102 Round Rock, Texas 78664 1 Zone 153 299 466 Calar Su4iect to Auai /ability David Tavin Retail Sales Manager Williamson County Bureau (512) 341 -8597 dtavin@statesman.com or Carla D'Andrea Director, Retail Regions (512) 445-3743 cdandrea@statesman.com Area Zo"e Color N Statesman as the most relied upon source for 'Mat's almost consumer advertising. In fact, on a 7-day basis, 3 out times more 0l4 adults in Williamson County read IheAustin readers in a week American-Statesman; that's almost 4 times more readers in a week than any other newspaper. With than any other readership numbers like this, you can be confident newspaper., your investment will produce the greatest return. 2001 Central Texas Gallup PoII The latest Central Texas Gallup Poll confirms the WILLIAMSON ZONES DEADLINES PUBLICATION DAYS ADVERTISING DEADLINES Wednesday. . Monday at 4:00 pm Thursday (This Week(... ...._ .......:......_.....Monday at noon Friday ... ............................... ......................_.Tuesday at 4:00 pm Sunday .... ............................... ......................Wednesday at noon Zone Annual Bulk Contracts Bulk contracts are for 12 months from date of signing. All rates are based per column inch. Contract advertisers receive credit toward Fulfillment from each zone in which they run, separate agreements are not necessary. Zone Pickup Discounts First Ad: Full Price Subsequent Ads or Zones: 15% discount Highest rated zone will be killed at hill price and the other insertions within a six-day period will receive the appropriate discount. Pickup discounts do not apply to legal advertising. Minimal copy changes are allowed. Multi Zone Discounts Publish East and West Zones on the same day (Wednesday or Friday) and receive 10% discount in each zone. No copy changes allowed. Multi Zone discount does not apply to legal advertising. Zoned Area Preprints Zoned Area Preprints are a distribution system for preprinted advertising materials allowing distribution to one or any combination of Austin American-Statesman circulation branches. Zoning is available an Wednesday, Thursday, Friday and Sunday. (See your advertising consultant for rates.) 10,000 minimum Full Run Zone Contract advertisers may run full circulation at the FLOP. 400" annual bulk contract rate. Williamson Readership Profile Williamson West Median Age Married Kids at home College grad Own Home New to Metro ( <5 yrs) Hispanic HH Income 350,000+ Emp. Full -Time Emp. Part -Time Williamson West - 15,455 Williamson East 26,222 Williamson Sunday 55,889 "This Week" Thursday 41,677 Quantities as of 12 month ABC audit 12 /31/2001 39 74% 49% 38% 79% 32% 9% 78% 74% 8% Williamson East Median Age Married Kids at home College grad Own Home New to Metro (<5 yrs) Hispanic HH Income 350,000+ Emp. Fulk1ime Emp. Part-1 ime 78613 76511 78641 - 78527 78642 76530 78717 76537 78129 76574 78750 - 76577 78615 43 67% 42% 26% 65% 24% 13% 53% 67% 2% Circulation West Zip Codes East Zip Codes 78621 78626 18628 78634 78664 76681 78717 NORTH CENTRAL /SOUTH ZONE RATE CARD "distinct zones, each with their own unique audience and character" North /Central Zone Level Open 75 200 400 600 800 Rate 51.50 39.25 38.50 3700 35.50 33.50 South Zone Level Open 75 200 400 600 800 Rate 34.75 26_00 24.50 22.75 21.25 19.25 Zone Color Rates North /Central Zone Rate 1 Color 384 2 Color 736 3 Color 1,143 Color Subject to Avaiiabr7R y South Zone Rate 1 Color 231 2 Color 384 3 Color 576 North Zip Codes South Zip Codes 78645 78726 78752 78610 78719 78745 78653 78727 78753 78617 78735 78747 78654 78728 78754 78619 78736 78748 78660 78730 78756 78620 78737 78749 78701 78731 78757 78640 78738 78702 78732 78758 78686 78739 78705 78733 78759 78669 78741 78722 78734 78676 78742 78724 78746 78704 78744 78725 78750 78723 78751 Area one Nor Key aenn/�erc, seam The latest Central Texas Gallup Poll confirms that on a 7day basis, 3 out of 4 adults who live in the North Central and South zones read the Austin Arnencan-Statesmen. These people rely daily on the Statesman as their primary news and information source. Wdh strong readership and the ability to target your customers where they live you can he confident your investment will produce the greatest return. "3 out of4 adults ... in the North Central & South zones read the AustinAmer+ican- Statesman " 2001 Cenual Texas Gallup Poll NORTH CENTRAL /SOUTH DEADLINES PUBLICATION DAYS ADVERTISING DEADLINES: Wednesday ............... ......................_........ Monday at4:00 pm Zone Annual Bulk Contracts Bulk contracts are for 12 months from date of signing. All rates are based per column inch. Contract advertisers receive credit toward fulfillment from each zone in which they run, separate agreements are not necessary. Zone Pickup Discounts First Ad: Full Price Subsequent Ads or Zones: 15% discount Highest rated zone will be billed atfull price and the other insertions within a six-day period will receive the appropriate discount Pickup discounts do not apply to legal advertising. Minimal copy changes are allowed. Zoned Area Preprints Zoned Area Preprints area distribution system for preprinted advertising materials allowing distribution to one or any combination of Austin American - Statesman circulation branches. Zoning is available on Wednesday, Thursday, Friday and Sunday. (See your advertising consultant for rates.) 10,000 minimum Full Run Zone Contract advertisers may run full circulation at the R.O.P. 400" annual hulk contract rate. North - Central, South Readership Profile South North /Central Median Age 39 Median Age - 40 Married 53% Married 60% IOds at home 34% Kids at home 38% College grad 35% College grad 35% Own Home 55% Own Home 56% New to Metro (<5 yrs) 30% New to Metro (<5 yrs) 29% Hispanic 28% Hispanic 16% NH Income S50,000. 51% 1-18 Income 650,000+ 55% Emp. Full -Time 59% Emp. Full -time 61% Emp. Part -Time 16% Emp. Parttime 9% Circulation North /Central 78,998 South 52,216 Quantities as of 12 month ABC audit 12 /31/2001 LATE CHARGES If and when late ads are accepted, late charges of 10% of ad cost will be assessed. LATE AD KILLS Ads killed within 24 hours of publication date or atter advanced deadlines, will be assessed a 25% of ad space cancellation charge. Advertiser shall he liable for any and all costs incurred by Publisher in bringing advertising material within the conformance of published policy. NEWS STYLE (EDITORIAL) ADS Ads in news style must carry the words "advertisement" across the top. Standard news or headline type styles are not acceptable. GOING -OUT -OF - BUSINESS ADS Ads for "Going - 001- Of-Business" must be paid for in advance of publication and include out of business permit number. Ads must be submitted 48 hours prior to ad deadline for Publishers approval. POLITICAL ADS Ads must be submitted 48 hours prior to ad deadline for Publisher approval. Ads are subject to local, federal and state legal acceptance guidelines. Ad copy must contain an address and contact name for the organization. Ads must be paid in advance. RATE /POLICY CHANGES The rates and policies of the Austin American-Statesman as staled in these pages are subject to reviews and change by the Publisher and /or the Vice President of Advertising at anytime upon 30 days notice. HOLIDAY RATES Display ads that run on the following observed holidays will be billed at the Sunday rate: New Year's Day, MLK's Birthday, President's Day, Memorial Day, July 4th, Labor Day, Columbus Day, Veterans Day, Thanksgiving, day after Thanksgiving, and Christmas. 1 1 ' u I 1 REQUIREMENTS & MEASUREMENTS Priming process: Offset Standard Page — 126 column inches 6 columns (69.9 picas or 11 5/8 inches) wide x 21 inches deep Column Width 1 2 3 4 Picas 11.0 22.9 34.6 46.3 Inches 1:13/16 3 3/4 5 3/4 7 11/10 5 . 58.0 - 9.5/8 6 (standard full page) 699 - -: 115/8 NOTE Fractions are founded to the nearest sixteenth of an inch For preen production measurements, use picas for accuracy. PHOTO/VELOR REQUIREMENTS Halftones: 85 Tine screen 1 mil hilite dot 7 mil shadow dot All of the elements an this card are to insure crisp. sharp and accurate reproduction of your advertising materials. Adherence to these policies is important as variation from them could result in poor reproduction and additional casts for corrective processes. ELECTRONIC FILE REQUIREMENTS Ads can be submitted as Adobe Acrobat. Portable Document Format (PDF) riles. To receive a fax with more information on sending your ad electronically, please call Inside Line, (512) 416-5700 and enter category 1006. Guidelines for electronic ad submission and newspaper reproduction are also available front the Digital Ad Team. Please call (512)445 -3508. Credit Approval: Credit available only upon approval of a completed credit application. Applications are available through your advertising sales representative. Payment Terms: Payment in advance is required on all advertising material submitted for publication unless prior credit and billing arrangements have been made. General Policy: All advertising submitted for publication in the Austin American-Statesman is subject to the fallowing general policies in addition to any policies set forth by individ- ual advertising agreements with advertisers. These conditions shall be cumulative of any agreement and may not be waived by any person other than the Publisher, general man- ager, or the Vice President of Advertising of the Austin American - Statesman. The submission of any material for publication as advertising in the Austin AmencanStatesman shall constitute an agreement by the person, company or entity submitting such advertising material to all of the terms set forth therein. Acceptance: Cox Texas Publications, Inc. d /b /a the Austin AmencanStatesman (hereinafter the Publisher "), reserves the right to reject or revise all material submitted for publi- cation. The advertising columns of the Austin Amencan- Statesman are an integral part of the total publication and the Publisher shall exercise complete control over these columns. In the event that any material submitted by an advertiser is published in the columns of the Austin Amercan- Statesman, the advertiser shall be responsible for all injuries or damag- es done to any individual as a result of the publication of such material. It is specifically agreed between the advertiser and the Publisher that the advertiser shall hold the Publisher harmless from any claims, any liability. and any costs including reasonable attorney's fees, incurred as the result of any material submitted by the advertiser. Limited Liability: In the event that the Publisher fails to publish the advertisement or material submitted for publication or if the advertisement or advertising material as published contains errors or omissions, Publisher's liability shall be limited to the amount charged the advertiser in connection with the service of providing advertising space or other serv- ices provided by the Publisher. This limitation on the amount of any liability shall apply even if the failure to publish or any errors or omissions result solely from the fault of the Publisher. In no event shall Publisher he liable for any consequential damages, lost profits, lost business, or any damages of any nature other than the return of charges made to the advertiser in connection with the acceptance of the material. The Publisher will not be responsible for more than one incorrect insertion of any advertisement and liability shall be limited to that portion of the advertisement affected by the error. IMPORTANT. PUBUSHER'S LIABILITY IS UMITED IN ALL CASES TO THE RETURN OF THE CHARGES MADE FOR THE ADVERTISING. THIS LIMITATION ON LIABILITY IS A CONDITION FOR THE ACCEPTANCE OF ANY ADVERTISING BY THE AUSTIN AMERICAN - STATESMAN. Positioning: All advertising purchased is positioned as "Run of the Paper." All efforts will be made to accommodate position requests. Position is not guaranteed. Rates: The Publisher reserves the right to revise any and all rates at any time upon thirty days' notice. The advertising agency and the advertiser assume and agree to pay the charges including an appropriate tax for advertising published at their direction. Publisher may bill either advertiser or advertising agency. General: The Austin American - Statesman reserves the right to reject any and all advertising which it considers objectionable. It is also understood that if the state or federal gov- ernment passes a sales tax, the Austin American- Statesman reserves the right to add the amount of said tax to the advertising rules in this card. All mail order advertising. advertis- ing on contests. adult entertainment, business opportunities and proprietary remedies must be submitted for approval. The Austin A/net/canStatesman reserves the right to alter or discontinue distribution of designated products at any time upon thirty days of notice. Artwork: All artwork, layouts, 00 other material created by the Austin American-Statesman in connection with the publication of any advertisement whether at the specific direc- tion of the advertiser, the agency, or as made necessary to conform the advertising copy to specifications of the Austin American- Statesman shall belong solely to the Austin Amen- can-Statesman without regard to whether any additional fee is charged for providing such material or any service associated with creation of any layout, artwork, or the like. It is specifically agreed between the Publisher and the advertiser that all copyright or similar rights in such artwork, layout or similar materials shall belong to the Publisher. DATE: July 17, 2003 SUBJECT: City Council Meeting - July 24, 2003 ITEM: *11.A.1. Consider a resolution authorizing the Mayor to execute a Retail Advertising Contract with the Austin American - Statesman for advertising and publication of public notices. Resource: Will Hampton, Communications Director History: The City regularly purchases advertising space in the Austin American - Statesman. This contract will ensure the City receives the lowest rate available for display and legal advertising. This service will provide a wider circulation of City notices. Funding: Cost: It is estimated the City will spend $63,000 /year for these advertising services. Source of funds: General Fund Outside Resources: N/A Impact /Benefit: N/A Public Comment: N/A Sponsor: N/A , LATE CHARGES If and when late ads are accepted, late charges of 10% of ad cost will he assessed. LATE AD KILLS Ads killed within 24 hours of publication data or after advanced deadlines, will be assessed a 25% of ad space cancellation charge. Advertiser shall he liable for any and all casts incurred by Publisher in bringing advertising material within the conformance of published policy. NEWS STYLE (EDITORIAL) ADS Ads in news style must carry the words 'advertisement' across the top. Standard news or headline type styles are not acceptable. GOING-OUT-OF-BUSINESS ADS Ads far 'Going- Out- Of-Business' must be paid fur in advance at publication and include out of business permit number. Ms must be submitted 48 hours prior to ad deadline for Publishers approval. POLITICAL ADS Ads must be submitted 48 hours prior to ad deadline far Publisher approval. Ads are subject to Ioeel, federal and state legal acceptance guidelines. Ad copy must contain an address and contest name for the organization. Ads must be paid in advance. RATE/POLICY CHANGES The rates and policies of the AustnAmerican- Statesman as stated in these pages are subject to reviews and change by the Publisher and /ar the Vice President of Advertising at anytime upon 30 days notice. HOLIDAY RATES Display ads that run on the following observed holidays will he billed at the Sunday rate: New Year's Day, MI K's Birthday, President's Day, Memorial Day, July 4th, Labor Day, Columbus Day, Veterans Day, Thanksgiving, day after Thanksgiving, and Christmas REQUIREMENTS & MEASUREMENTS Printing process: Offset Standard Page —128 column inches 8 columns (89.9 picas or 11 5/8 inches) wide x 21 inches deep Column Width 1 2 3 4 6 6 (standard full page) Pleas 11.G 22.9 34.6 46.3 58.0 69.9 Inches 1 13/18 3 3/4 5 3/4 7 11/18 9 6/8 11 6/8 NOTE Fractions ere rounded to the nearcat sixteenth of an inch. For precise production measurements. use picas for accuracy. PHOTO/VELOX REQUIREMENTS Halftones: 85 line screen 1 mil hike dot 7 mil shadow dot All of the elements on this card are to insure crisp, sharp and accurate reproduction of your advertising materials Adherence to these policies is important as variation from them could result in poor reproduction and additional casts for corrective processes. ELECTRONIC FILE REQUIREMENTS Ads can be submitted as Adobe Acrobat.° Portable Document Format (PDF) files. To receive a fax with more information on sending your ad electronically, please call Inside Line, (512) 418-5700 and enter category 1008. Guidelines far electronic ad submission and newspaper reproduction are also available from the Digital M Team. Please call (512) 445-3508. Credk Approval: Credit available only upon approval of a completed credit application. Applications are available through your advertising sales representative. Payment Terms: Payment in advance is required an all advertising materiel submitted for publication unless prior credit and killing arrangements have been made. General Policy: All advertising submitted for publication in the Austin Annmhan- Statesmen Is sub(ect to the fallowing general policies in addition to any policies set forth by individ- ual advertising agreements with advertisers. These conditions shall be cumulative of any agreement and may not be waived by any person other than the Publisher, general man- ager, or the Vice President of Advertising of the Amen America- Statesman. The submission of any material for publication as advertising In the Auatin AmeuiranStatasrnan shall constitute an agreement by the person, company or entity submitting such advertising material to all of the terms set forth therein. Acceptance: Cox Texas Publications, Inc. d/b /a the Austin American- Sratasnan (hereinafter "the Publisher "), reserves the right to reject or revise all material submitted for publi- cation. The advertising columns of the Austin American-Statesman are an integral part of the total publication and the Publisher shall exercise complete control over these columns. In the event that am/ material submitted by an advertiser is published In the columns of the Austin American- Statesmen, the advertiser shall he responsible for all injuries or damag- es done to any individual as a result of the publication of such material, It is specifically agreed between the advertiser and the Publisher that the advertiser shall hold the Publisher harmless from any claims, any liability, and any casts including reasonable attorney's fees. incurred as the result of any material submitted by the advertiser Limited Liabi In the event that the Publisher fails to publish the advertisement or material submitted for publication or if the advertisement or advertising material as published contains errors or omissions, Publisher's liability shall he limited to the amount charged the advertiser in connection with the service of providing advertising apace or ether serv- ices provided by the Publisher. This limitation on the amount of any liability shall apply even if the failure to publish or any errors a0 omissions result solely from the fault of the Publisher. In no event shall Publisher be liable for any consequential damages. lost profits, lost business. or any damages of any nature other than the return of charges made to the advertiser in connection with the acceptance of the material. The Publisher will not be responsible for more than one incorrect insertion of any advertisement and liability shall be limited to that portion of the advertisement affected by the error. IMPORTANTI PUBLISHER'S IJABILIIY IS LIMITED IN ALL CASES TO 1110 RETURN OF THE CHARGES MADE FOR THE ADVERTISING. THIS LIMITATION ON LIABILITY IS A CONDITION FOR THE ACCEPTANCE OF ANY ADVERTISING BY THE AUSTIN AMERICAN- STATESMAN. Positioning: A11 advertising purchased is positioned as "Run of the Paper." All efforts will be made to accommodate position requests. Position is not guaranteed. Rates: The Publisher reserves the right to revise any and all rates at any time upon thirty days' notice. The advertising agency and the advertiser assume and agree to pay the charges Including an appropriate tax for advertising published et their direction. Publisher may bill either advertiser or advertising agency. General: The Austin American - Statesman reserves the right to reject any and all advertising which h considers ahjectianahle. It is also understood that if the state or federal gay - emment passes a sales tax. the Austin AmedcarStalesman reserves the right to add the amount of said tax to the advertising rules In this card. All mail order advertising, advertis- ing an contests, adult entertainment business opportunities and proprietary remedies must be submitted far approval The Austin AmesirannSuatesman reserves the right to alter ar discontinue distribution of designated products at any time upon thirty days of notice. Artwork All artwork, layouts, or other materiel created by the Austin American-Statesman in connection with the publication of any advertisement, whether at the speck direc- tion of the advertiser. the agency, or as made necessary to earful the advertising copy to specifications of the Austin Amaicen- Statesman shall belong solely to the Austin Amax ran- Sramsmen without regard to whether any additional tee is charged for providing such material or any service associated with creation of any layout artwork. or the like. It is specifically agreed between the Publisher and the advertiser that all copyright or similar rights in such artwork, layout or similar materials shell belong to the Publisher. - 1WiIIia`mson a untty, 0ffic� a --- 2O'3 . Main St. Suite 102 Round Rock, TX 78664 . (512) 2 , -0444 1St Congressl Austin, TX 7870 (512)1445 -3742 / d Q3 WI AMSON COUNTY ZONE RATE CARD 1 target your customers where they live... with advertising in the Austin American Statesman Williamson County Zoned editions! Williamson County Advertising Rates Contract level Open 75 200 400 500 1000 Legal Rates West Zane 16.50 12.75 11.75 11.00 10.25 9.50 1 Color 2 Color 3 Calor Williamson County Offices (512) 246-0444 (Round Rock) (512) 341 -7965 (Round Rock fax) 203 East Main Street Suite 102 Round Rock, Texas 76664 East Zone 14.75 1126 1025 9.50 E75 8.00 8.75 800 1175 •Zanir8 an Sunday is evadable in the life 6 Arts Section only, Ads nut in both do Earl and West Zones Sunday rates apply an certain holidays. See Copy Regulations/Holiday Reiss for speck holidays East and West separate Zones available Wednesday and Friday only. Zone Color Rates 12ane 153 299 486 Color Subject m AvadeluTir7 David Tavin Retail Sales Manager Williamson County Bureau (512) 341-8597 dtavin@statesman.com or Carla D'Andrea Director, Retail Regions (512) 445 -3743 cdandrea@statesman.com Arca - one Color Kcr ❑)mom ❑ iti = Thursday ThIs Wee5 26.00 21.50 20.00 18.50 17.00 15.60 Sunday Comhluduo 37.50 2825 2625 2425 2225 20.50 25.00 N The latest Central Texas Gallup Pall confirms the Statesman as the most relied upon source for consumer advertising. In fact an a 7-day basis, 3 out of 4 adults in Williamson County read the Armin Amariran- Sttesmarr, that's almost 4 times mere readers in a week than any other newspaper. With readership numbers Oke this, you can he confident your investment will produce the greatest return. Vat's almost 4 itimesmore readers ina week than any other newspaper 2001 Cairo! Texas Gallup Poll 11 WILLUNBSON ZONES DEADLINES PUBLICATION DAYS ADVERTISING DEADLINES Wednesday........ _._.._.._.._._.._ .............. Monday at 4:80 pm Thursday (This Week).. --- - - --.- ......._.Monday at noon Friday ..............._.._ ...'_-__._.._.._._._._.Tuesday at 4:110 pm Sunday.... Wednesdey at noon Zone Annual Bulk Contracts Bulk contracts are far 12 months from date of signing. All rates are based per column inch. Contract advertisers receive credit toward fulfillment from each zone in which they run, separate agreements ere not necessary. Zone Pickup Discounts First Ad: Full Price Subsequent Ads or Zones: 15 %discount Highest rated zone will be billed at full price and tha other insertions within a six-day period will receive the appropriate discount. Pickup discounts do not apply to legal advertising. NOnimal copy changes are allowed Multi Zone Discounts Publish East and West Zones an the same day (Wednesday or Friday) and receive 10% discount in each zone. No copy changes allowed. Multi Zone discount does not apply to legal advertising. Zoned Area Preprints Zoned Area Preprints are a distribution system for preprinted advertising materials allowing distribution le one or any combination of Austin AmedcenStetesmen circulation branches. Zoning is available on Wednesday, Thursday, Friday end Sunday. (See your advertising consultant far rates.) 10900 minimum Full Run Zane Contract adveresars may run full circulation at the R.O.P. 400" annual bulk contract rate. Williamson Readership Profile Williamson West Williamson East Median Age 39 Median Age 43 Married 14% Married 67% 19dsat home 49% IGdsat home 42% College grad 38% Cage grad 28% Own Home 79% Own Haute 85% New to Metro (<5 yrs) 32% New to Mann (<5 24% Hispanic 9% Hispanic 13% HH Income $50.000+ 78 % HH Income 950,000+ 53% Emp.FuBTme 74% Emp.FullTime 87% Emp. Pert-Time 8% Emp. Pan•Tme 2% Circulation West ZlpCedes East Zip Codas VAlliemson West 15,456 78813 78511 78621 Wllliemson East 26,222 78841 78527 78626 WMiamsonSunday 55,889 78842 76530 78828 °This Week° Thursday 41,677 78717 78537 78834 78728 76574 78884 Ruantiesaasof12 78750 76577 78881 audit 12/31/2081 78615 78717 NORTH CENTRAL /SOUTH ZONE RATE CARD "distinct zones, each with their own unique audience and character" North /Central Zone Leval Open 75 200 400 600 800 Rate 51.50 3925 3E50 37.00 3520 33.50 North /Control Zone Rate 1 Cram 384 2 Color 736 3 Color 1.143 North Zip Codes 78845 78728 78752 78653 78727 78753 78854 78728 78754 78660 78730 78758 78701 78731 78757 78702 78732 78758 78705 78733 78759 78722 78734 78724 78746 78725 78760 78723 78751 South Zone Level Open 75 200 400 600 800 Zone Color Rates Polar Subject to Avadahilrry South Zone Rate 1 Color 231 2 Color 384 3 Color 576 Hata 34.75 26.00 24.50 22.75 2125 1925 South Zip Codes 78610 78719 78745 78617 78735 78747 18819 78738 78748 7862D 78737 78749 78640 76668 78669 78878 78104 78738 78739 78741 78742 78744 Ana Zone Color K.y ❑ NmW/Tniatl The latest Central Taxes Gallup Pot conrlrms that on a 7-day basis, 3 out al adults who live Oahe North Central and South zones madam/125th? Ammitan-Stetegasn.These people rely daily on the Statesman astheh primary rows and mfonnalco somm. With strong readership and the ehdity m target yaw= tamers where they rive paean be confident your hrvesbnent will produce the greatestraaon "3 out of4 adults ... in the North Central EtSouth zones read the Austin American- Statesman." 2001 CamelTexae8aOrp P00 NORTH CENTRAL /SOUTH DEADLINES PUBLICATION DAYS ADVERTISING DEADLINES: Wednesday....._.._ .. ...................._....... -.. Monday at 4:80 pm Zone Annual Bulk Contracts Bulk contracts are for 12 months from data of signing. All rates are based per column inch. Contract advertisers receive credit toward fulfillment from each zone in which they run, separate agreements ere not necessary. Zone Pickup Discounts First Ad: Full Price Subsequent Ads or Zones 15% discoam Highest rated zone will be billed at full price end the other insertions within a six-day period will receive the appropriate discount Pickup discounts do not apply to legal advertising. Minimal copy changes are allowed. Zoned Area Preprints Zoned Aree Preprints are a distribution system for preprinted advertising materials allowing dislnbutian to one or any combination of Austin AmericanStetesmen circulation branches. Zoning is available on Wednesday, Thursday, Friday and Sunday. (See your advertising consultant for rates.) 10.000 minimum Full Run Zone Contract advertisers may urn fug circulation at the R.O.P. 400° annual bulk contract rote. North - Central, South Readership Profile South North /Central Median Age 39 Median Age 40 Married 63% Married 60% IGdsat home 34% IGdsat hmne 38% College grad 35% College grad 35% Own Home 55% Own Herne 56% Newts Metro l<5 yrs) 30% Newt° Metro (<5 yrs) 29% Hispanic 28% hispanic 16% RI Income $50900 51% 061 Income 950,000+ 55% Emp. Full-Tune 59% Emp.Fa9tbna 81% Fmp. PertTbne 16% Emp. Part-time 9% Circulation North/Central 78,998 South 52,216 Muddle es of 12 monde ABC audt12/31/2001