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R-92-1761 - 10/22/1992WHEREAS, the City of Round Rock collects a seven (7) percent tax on hotel rooms, and WHEREAS, the tax money is to be spent for promoting tourism and the arts, and WHEREAS, a proposed 1992 - 1993 budget for hotel tax funds is attached which provides for expenditure of the funds in a manner in compliance with Section 1.1809 of the City Code (1990 Edition), Now Therefore, BE IT RESOLVED BY THE COUNCIL OF THE CITY OF ROUND ROCK, TEXAS, That the attached 1992 -1993 Hotel Tax Budget is hereby approved and the disbursements shown thereon are hereby authorized. RESOLVED this 22nd day of October, 1992. ATTEST: JO NE LAND, City Secretary RS10222D afamzu RESOLUTION NO. //76//e MIKE ROBINSON, Mayor City of Round Rock, Texas ACCOUNT NO 92-93 89 -90 90 -91 81 -92 91-92 PROPOSED DESCRIPTION OF ITEM • ACTUAL ACTUAL BUDGET ACTUAL BUDGET 71 -00 -000 -4123 71 -00 -000 -4610 71 -00 -000 -4628 71 -00 -000 -4628 71 -00 -000 -4628 71 -00 -000 -4628 71 -00 -000 -4628 71 -00 -000 -4628 71 -23 -113 -6408 71- 23- 140- 5000's 71 -23- 139- 5000's 71 -23- 167 -5458 71 -23 -167 -5651 71 -23 -167 -5652 71 -23 -167 -5653 71 -23 -167 -5655 71 -23- 167 -5657 71 -23 -167 -5658 71 -23 -167 -5659 71 -23 -167 -5660 71 -23 -167 -5661 71 -23 -167 -5662 71 -23 -167 -5663 71 -23 -167 -5664 71 -23 -167 -5665 71 -23 -167 -5666 71 -23 -167 -5668 71 -23 -167 -5669 71 -23 -167 -5670 71 -23 -179 -5458 71 -23 -179 -5654 71 -23 -179 -5656 71 -23 -179 -5667 71 -23 -179 -5671 Beginning Fund Balance REVENUES: Hotel -Motel Occupancy Tax Interest Income Contributions-Sportsfest Contributions - Outlaw Trail Contributions -Blue Grass Fest Contributions - Tourism Contributions - Sunrisers Contributions Total Revenues Total Funds Available EXPENDITURES: Park Improvements Sportsfest Outlaw Trail 100 Contingency Sunrise Kiwanis Club Basketball RR Jaycees BMX Club Kiwanis Domino Tournament RR Fencing Assn. Pony Coft Sertoma Gun Shows (2) Bluegrass Festival Publicity Am Legion State Baseball Tourney Soccer Tournament (10) Horseless Carriage Club Sertoma Girls Softball Director's Music Festival El Amistad RR Police Off -BBO Cook -Off Rock Hardball Classic Fast Draw Contest ARTS SUPPORT Contingency Choir Sam Bass Theatre Community Band Miss Round Rock Pagent City of Round Rock, Texas Hotel -Motel Tax Fund X71 1992 -93 Budget prepared: October 17, 1992 25,000 83,251 104,181 104,181 100,349 110,854 3,945 5,886 5,747 0 8,630 0 O 0 500 0 3,112 0 500 12,667 122,783 129,407 147,783 212,658 216,181 248,505 0 12,965 13,354 0 6,000 0 O 0 1,500 0 7,500 2,600 6,000 5,000 500 3,000 3,400 3,000 '0 0 0 65 5,062 10,969 0 3,846 0 0 0 0 0 3,000 0 6,000 0 0 3,000 7,500 3,000 0 0 0 107,000 5,000 0 0 0 0 0 0 112,000 144,324 0 10,000 6,000 0 6,000 0 0 0 0 0 3,000 0 6,000 0 0 3,000 7,500 3,000 2,250 0 0 122,537 4,494 0 0 0 0 0 17,293 0 9,413 10,103 0 5,532 0 0 0 0 0 3,000 0 6,000 0 0 3,000 7,500 3,000 2,250 0 0 02:19 PM 90,000 126,210 5,300 0 0 0 0 0 15,875 147,385 237,385 0 10,000 12,000 0 7,000 0 0 0 0 0 1,500 0 6,000 0 0 0 7,500 3,000 2,500 3,000 4,025 Total Tourism Events 64,819 42,442 46,750 49,798 56,525 O 0 0 0 0 3,000 3,000 3,600 3,600 3,600 3,000 3,000 4,000 4,000 9,825 O 3,000 3,500 3,500 3,500 O 0 0 0 2,500 Total Cultural Events 6,000 9,000 11,100 11,100 13,425 92 -93 89 -90 90-91 91-92 91 -92 PROPOSED ACCOUNT NO DESCRIPTION OF ITEM ACTUAL ACTUAL BUDGET ACTUAL BUDGET TOURISM SUPPORT 71 -23- 203 -5402 Advertising Contingency 71 -23- 203 -5402 Advertising- Pearce 71 -23- 203 -5402 Advertising - Austin Outdoor 71- 23- 203 -5458 Contingency 71 -23- 203 -5640 OSP @ PV Festival Impvts 71 -23- 203 -5639 Chamber of Commerce COMMUNITY CENTER 71 -23- 194 -5315 Operations and Maintenance 4,171 2,035 8,000 2,980 8,000 71 -23 -194 -6110 Capital Outlay: Misc, 0 0 0 0 0 HVAC System, Signage, Gutters 0 0 0 0 0 71 -23 -194 -6201 Construction -Gil Prather 0 0 0 0 0 71 -23 -194 -6205 Consulting -R. Gill 0 0 0 2,588 0 71- 23- 194 -6208 Contingency 0 0 0 0 0 71 -23- 194 -6404 Landscape -BOST 0 0 0 0 0 71- 23- 194 -6416 Improvements - Gerlich Homes 0 0 0 0 0 N/A Interior Design -OPUS 3 0 0 0 0 0 N/A Exterior Design -GSP 0 0 0 0 0 Total Center Funding 0 0 0 2,588 0 71 -23- 113 -6408 Unallocated Contingency N/A Total Tourism Support Total Community Center Total Expenditures RESERVES: Advertising Reserves (3) Total Reserves Ending Unallocated Fund Balance 300 800 818 0 0 40,600 42,518 55,000 70,900 59,837 70,000 4,171 2,035 8,000 2,980 8,000 (5,864) 111,644 108,477 136,750 126,303 147,950 0 0 36,139 0 0 0 0 0 55,000 0 0 0 0 0 0 104,181 0 0 0 0 15,900 55,000 0 0 79,431 0 0 0 0 4,837 55,000 0 0 122,202 0 0 0 0 15,000 55,000 0 0 89,435 Round Rock chamber of commerce 212 east main meet • round rock. texas 78664 • 512- 255.5805 MEMORANDUM Date: October 13, 1992 TO: Round Rock City Council FROM: Paul Bennett, Chairman Tourism Committee Subject: Hotel /Motel Requests 1992 - 1993 The Tourism Committee has reviewed the applications for event funding. We recommend the following disbursements of the funds: 1993 FIESTA AMISTAD (May 29 - 30, 1993) Fiesta Amistad is the only major hispanic cultural celebration in Round Rock. The fiesta provides the opportunity for the hispanic community to exhibit its cultural pride and heritage to the community in general. All funds collected are returned to the community in the form of scholarships, educational seminar sponsorships, and help to needy families in the Round Rock community. This event is sponsored by the El Amistad Club of Round Rock. Projected Attendance: 9,000 Hotel /Motel Room Nights: 180 Financial Assistance Requested: $3,000 Financial Assistance Recommended: $3,000 AMERICAN LEGION BASEBALL TOURNAMENTS These are three invitational tournaments of different teams from around the State. The events are sponsored by the American Legion Post #447. Projected Attendance: 1,000 plus Hotel /Motel Room Nights: 240 Financial Assistance Requested: $6,000 Financial Assistance Recommended: $6,000 2ND ANNUAL SAM BASS BAR -B -QUE COOK -OFF (September 1993) This is a bar -b -que cook -off with 150 - 200 teams participating. Other activities include horseshoe & washer tournaments, displays, arts & crafts, etc. Proceeds will go for scholarships, the D.A.R.E. Program, city youth baseball complex, K -9 Unit, and special Missions Team. This event is sponsored by the Round Rock Police Officers Association. Projected Attendance: 2,000 - 3,000 Hotel /Motel Room Nights: 30 Financial Assistance Requested: $2,500 Financial Assistance Recommended: $2,500 WHATABURGER HOLIDAY CLASSIC BASKETBALL TOURNAMENT (December 22 & 23, 1992) This is a basketball tournament involving 16 high school teams from around the State and a guest team from Round Rock's sister city, Lake Macquarie, Australia. Proceeds go to Round Rock High School and the Booster Club. This event is sponsored by the Kiwanis club of Round Rock Sunrisers. Projected Attendance: 2,000 Hotel /Motel Room Nights: 140 Financial Assistance Requested: $7,000 Financial Assistance Recommended: $7,000 HIGH SCHOOL 5A BASEBALL TOURNAMENT (February 1993) The "Rock Hardball Classic" is a round robin baseball tournament. Four high school teams from out of town participate in this tournament at the Round Rock High School field. Projected Attendance: 1,000 . Hotel /Motel Room Nights: 120 Financial Assistance Requested: $3,000 Financial Assistance Recommended: $3,000 GUN SHOW (March 27 & 28, 1993) The annual Round Rock Sertoma Gun Show is a 2 day event with a capacity for 90 exhibitors. Proceeds are used to support children with speech and hearing disorders, meals on wheels, girls softball, crime stoppers, scholarships, and Blue Santa. Sponsored by the Round Rock Sertoma Club. Projected Attendance: 2,000 Hotel /Motel Room Nights: 30 Financial Assistance Requested: $1,500 Financial Assistance Recommended: $1,500 GOLF TOURNAMENT (June 1993) The Round Rock Sertoma Open Golf tourney features some celebrity players. It benefits the speech and hearing impaired. The event is sponsored by the Round Rock Sertoma Club. Projected Attendance: 200 Hotel /Motel Room Nights: 25 Financial Assistance Requested: $1,500 Financial Assistance Recommended: a seed money loan of $1,500 Loan has been declined by club. TEXAS MUSIC FEST (October 16, 17 & 18, 1992) This is a 3 -day music festival with national and local bands, workshops on instruments taught by professional musicians, children's entertainment, jam sessions and an open stage to provide performance opportunities. This event is sponsored by the Old Settlers Bluegrass Festival, Inc. Projected Attendance: 1,000 Hotel /Motel Room Nights: 150 Financial Assistance Requested: $7,500 Financial Assistance Recommended: $7,500 SPORTSFEST `93 (March 15 - April 30, 1993) The purpose of this event is to promote health, fitness and recreation through incorporating a number of activities under the Sportsfest umbrella. The goal is to bring sporting events to Round Rock which will attract national, regional state and local participation. All profits and /or unexpended funds are returned to the Tourism account. This is a City sponsored event. Projected Attendance: 12,000 Hotel /Motel Room Nights: 550 Financial Assistance Requested: $10,000 Financial Assistance Recommended: $10,000 OUTLAW TRAIL 100 BICYCLE TOUR (October 1993) The Outlaw Trail 100 is a bicycle tour which brings recreational cyclists from around the State and region to participate in one of six courses which meander through Williamson County. This is a City sponsored event. Projected Attendance: 600 Hotel /Motel Room Nights: 200 Financial Assistance Requested: $12,000 Financial Assistance Recommended: $12,000 FRONTIER DAYS FAST DRAW CONTEST (July 10 & 11, 1993) A 2 -day fast draw contest used to enhance Frontier Days and encourage additional tourists from the state and central Texas area to attend. Participants in the contest are members of the Texas and World Fast Draw Associations. This is a Chamber of Commerce sponsored event. Projected Attendance: 3,500 Hotel /Motel Room Nights: 40 + Financial Assistance Requested: $4,025 Financial Assistance Recommended: $4,025 MISS ROUND ROCK USA SCHOLARSHIP PAGEANT (June 26, 1993) The pageant brings in friends and family of the contestants as they via to the Round Rock's ambassador and represent Round Rock in parades in the area and various other events in Texas. They also represent Round Rock• during the Miss Texas USA Pageant. The pageant is held in conjunction with the Round Rock Chamber of Commerce. Projected Attendance: 650 Hotel /Motel Room Nights: 20 Financial Assistance Requested: $2,500 Financial Assistance Recommended: a seed money loan of $2,500 FUNDING ASSISTANCE FOR THE ARTS Even though our committee did not review the requests for Funding Assistance for the Arts, we would like to recommend as a stipulation of receiving funding that the Community Band be asked to perform at more community events such as Christmas Family Night. INCOME ROUND ROCK CHAMBER OF COMMERCE CONVENTION & TOURISM BUDGET 1992 -1 993 1991 -92 1991 -92 1992 -93 Budget Total Proposed Budget City of Round Rock $55.000 $55,000 $55.000 Interest $0 $1,022 $1 .000 Carry Forward from prior year $28.255 $14.499 $321 TOTAL INCOME $83,255 $70,521 $56.321 EXPENSES Ads, Promo & Sales Advertising & Promotion $19.000 $20,946 $8,000 Convention Req. & Supplies $2,000 $1,267 $4.000 Publications /Brochures $14.000 $16.287 $8.000 Tour Promotions 62.000 $0 $300 Dues & Subscriptions $1 .400 $715 $1.265 Advertising Reponse $5,000 $2,950 $3,600 Consulting & Support 61.000 $0 63.600 Video $8,000 $0 $0 Visitors Center & Misc. $5.555 $5.395 62.121 Total Ads, Promos & Sales $57,955 $47.560 630.886 Administrative Expense Support Personnel $13.300 $12,224 $15.960 Volunteer /Staff Dev. $1,600 $485 $360 Travel $1,200 $342 $600 Office /Operations $6,000 62.984 $3,500 Office Supplies $1.000 $2,557 $1,015 Insurance $1,000 $2.531 $2,000 Phone -Long Distance $1.200 $1.519 $2.000 Total Administrative 625,300 $22,641 $25,435 TOTAL EXPENSES $83.255 $70,200 $56.321 Advertising & Promotion Newspaper and magazine advertising New advertising and promotional ideas Convention Registration & Supplies Your Piece of the Rock" rock candy Round Rock Pins Welcome Bags Miscellaneous Publications & Brochures Round Rock Guide For Quality Living Great Round Rock Shoot - Out Round Rock City Maps Walk Historic Round Rock Food For Thought Round Rock Events Miscellaneous Tour Promotions Dues & Subscriptions Texas Assoc. of Conventions & Visitors Bureau Texas Hotel /Motel Association Texas Festivals Association Texas Travel Industry Association Texas Hill Country Tourism Association Central Texas Bluebonnet Travel Council Central Texas Museum Association Texas Highway Magazine subscription Ad Responses Envelopes, brochures, postage Consulting Fees Miscellaneous TOTAL ADS, PROMO & SALES ROUND ROCK CHAMBER OF COMMERCE CONVENTION do TOURISM BUDGET DETAIL 1992 -1993 ADS, PROMO, & SALES $500 x 12 months $6.000 5.28 x 7000 items $.19 x 7000 items $.08 x 7000 items $.35 x 7000 brochures $.15 x 7000 brochures $.225 x 7000 brochures $.26 x 5000 brochures 5.10 x 7000 brochures $.10 x 7000 brochures 52.000 51 ,960 51.330 5560 $150 52.450 $1 .050 $1,575 $1,500 $700 5700 $25 $150 5212 $75 $750 $35 $25 $5 $13 $8,000 $4.000 $8.000 5300 5300 51.265 53.600 $.75 x 4800 inquiries 53,600 5300 x 12 months $3.600 $3.600 $2.121 52,121 530.886 ROUND ROCK CHAMBER OF COMMERCE CONVENTION do TOURISM BUDGET DETAIL 1992 - 1993 ADMINISTRATIVE EXPENSE Support Personnel $15,960 Salary $5.24 x 53 hrs x 52 weeks $14,440 Taxes $1,100 Insurance $420 Volunteer /Staff Development $360 TACVB Conference $210 TACVB Seminars $75 x 2 seminars $150 Travel $600 TACVB Conference $290 Mileage 5.275 x 1127 miles $310 Office /Operations $3,600 Utilities, Building Maintenance. Office $300 x 12 months $3.600 Equipment Repair, etc. Office Supplies $85.58 x 12 months $1,015 $1,015 Insurance $1,900 $1,900 Phone & Long Distance $166.67 x 12 months $2,000 $2,000 including "800" service TOTAL ADMINISTRATIVE EXPENSE $25,435 INCOME ROUND ROCK CHAMBER OF COMMERCE CONVENTION & TOURISM BUDGET 1991 -1992 1991 -92 1991 -92 Budget Total City of Round Rock $55,000 568,750 Interest 50 51.022 Carry Forward from prior year 528,255 $14.499 TOTAL INCOME 583,255 584,271 EXPENSES Ads, Promo & Sales Advertising & Promotion 519.000 $20,946 Convention Req. & Supplies 52,000 $1.267 Publications /Brochures 514.000 $16,287 Tour Promotions $2,000 50 Dues & Subscriptions $1.400 5715 Advertising Reponse $5,000 $2.950 Consulting & Support $1.000 50 Video 58.000 50 Visitors Center & Misc. $5.555 $5.395 Total Ads, Promos & Sales 557.955 547.560 Administrative Expense Support Personnel $13.300 $12.224 Volunteer /Staff Dev. $1,600 5485 Travel $1,200 5342 Office /Operations 56.000 52,984 Office Supplies 51.000 $2,557 Insurance 51.000 $2.531 Phone -Long Distance $1,200 $1,519 Total Administrative $25,300 $22,641 TOTAL EXPENSES 583.255 570.200 CARRY FORWARD NOTE: The November 1992 payment of $13.750 was received prior to September 30, 1992. Since the books are kept on a cash basis, the final figures include this figure. $0 $14,071 DATE: October 20, 1992 SUBJECT: Council Agenda, October 22, 1992 ITEM: 9D. Consider a resolution adopting the 1992 -1993 Hotel /Motel budget. STAFF RESOURCE PERSON: Bob Bennett, Joanne Land and Sharon Prete STAFF RECOMMENDATION: The Tourism Committee reviewed the applications received for event hotel /motel funding for FY 1992 -1993. The attached information details the findings of the Committee. A brief overview is as follows: Fiesta Amistad Am Legion Baseball Tournaments POA BBQ Cookoff Kiwanis Basketball Tournament Rock Hardball Classic Sertoma Gun Show Texas Music Festival Sportsfest `93 Outlaw Trail '93 Fast Draw Contest $ 3,000 (as requested) $ 6,000 (as requested) $ 2,500 (as requested) $ 7,000 (as requested) $ 3,000 (as requested) $ 1,500 (as requested) $ 7,500 (as requested) $10,000 (as requested) $12,000 (as requested) $ 4,025 (as requested) There were two requests that the Committee felt should be handled as loans with the money being repaid after the event: Miss RR Scholarship Pageant $ 2,500 (as requested) Sertoma Golf Tournament $ 1,500 (declined by club) Under the arts there were three requests which the Committee did not consider but reviewed as part of the overall budget process. The arts requests are as follows: RR Community Choir Sam Bass Theatre Brushy Creek Band $ 3,600 (as requested) $ 3,825 (as requested) $ 3,500 ** **This is less than was requested by the Band. They requested $4,400 which is their entire budget. Staff feels the group should seek additional funding as do the other arts groups. COUNCIL AGENDA, OCTOBER 22, 1992 ITEM 9D. PAGE 2 Also attached is the budget request from the Chamber for $55,000. This is the same amount as was requested and approved last year. Other line items included in the budget are $15,000 for festival improvements at Old Settlers Park at Palm Valley and $8,000 for M &0 on the Community Center. Total projected funds available for 1992 -93 is $237,385 with total expenditures of $147,950 leaving an ending unallocated fund balance of $89,435. Staff recommends approval of the proposed FY 1992 -1993 hotel /motel budget.